Sasja van Nie – Mentor for Mental Resilience & Leadership

For Professionals & HR

You are 'on'. Always.
That is not sustainable.

In complex roles, the gap between ambition and mental calm is often wide. I am your strategic sounding board outside the organisation: business-like pragmatism combined with deep reflection. Together we look at how you can grow your impact without losing yourself.

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For Young People (18–25)

Not waiting, moving forward.

The pressure on young people is greater than ever, and waiting lists are unacceptably long. I offer a mental kickstart. As a university of applied sciences lecturer in Personal and Professional Development, I understand the uncertainty around internships and graduation. No clinical distance, but a mentor who speaks your language.

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Who I am

An analytical eye. A listening ear. Practical tools.

Alongside my career in marketing and higher education, I have been guiding clients in their personal and professional growth for over 10 years. I combine business-like pragmatism with deep, empathetic reflection. Whether you stand at the top of an organisation or at the start of your adult life.

25+

Years in marketing

Years as a lecturer

Years in mentoring

Approach

Analytical, empathetic & practical

My approach is not clinical, but human and result-driven. We work through three phases.

Listen & Land

A safe place to tell your story unfiltered. No judgement, but genuine attention.

Analyse & Question

With a sharp eye we dissect patterns. I ask the questions you have not yet asked yourself.

Tools & Action

You leave with practical handles. What can you do differently tomorrow to take back control?

Two worlds that reinforce each other

I am an analytical conversation partner who quickly gets to the heart of things, always with empathy and a pragmatic eye.

Over 25 years at the top of the marketing and advertising world for national and international brands.
10 years as a university of applied sciences lecturer in marketing, communication and creativity. Courses in PPD (Personal and Professional Development) for third- and fourth-year students.
10 years of mentoring practice alongside business and education.
Organiser of an event on mental health for 200+ young people at the Amstelkerk, Amsterdam.

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Sasja van Nie on stage, more than 200 attendees at the Amstelkerk Amsterdam

Photo: Vincent Kruijt

Experiences

What clients say

Sasja guided me through a turbulent time, both professionally and personally. She is an honest mirror and an enormous support. What makes her unique is the way she listens and probes; she combines the spiritual effortlessly with a very concrete and business-like approach. I have experienced how she breaks patterns with warmth, but also with the required sharpness. She makes me feel truly seen.

Amber Huizinga Head of Development Aedes

Seven years ago I came to Sasja at a moment when I needed clarity and overview. Although we only had three conversations at the time, the impact was so great that I have recommended her to countless women in my network ever since. Sasja has the unique gift of getting to the core in a short time. She speaks the language of the workplace, but never loses sight of the human side. A mentor who stays with you for the rest of your career.

Nienke Schram Advisor & Partner Ditt Officemakers

In my leadership role I kept running into stubborn patterns. Sasja acts as a strategic sounding board who asks exactly the right questions. Her coaching is a combination of deep reflection and business-like pragmatism. When the pressure rises I return for a 'catch-up' to zoom out and take back control. Thanks to her I stand more firmly in my shoes and have been able to realise my ambitions, including my Master's. It is an investment in mental capital that repays itself many times over.

Sheryl van Gestel Team Lead Anaesthesia Antoni van Leeuwenhoek

After a difficult period Sasja helped me turn the chaos in my head into action. She does not feel like a standard coach or psychologist; she stands beside you and understands the pressure we students and young people deal with. Together we organised the evening at the Amstelkerk, where she also guided my family in sharing our story. Sasja is honest and straightforward, but above all she gives you the confidence that you can take back control. If you are stuck, she is the person who gets you moving again.

Max Beerkens Student & Co-organiser TNS Talks

During my studies I went through a difficult period in which I often felt invisible. Sasja was the person who truly saw me. She was an indispensable support at a time when I was struggling mentally. She looks beyond the surface and offers exactly the resilience you need to move forward again. Her sincere support and mentorship made a real difference back then; without her my time as a student would have looked very different. To this day I am grateful to her for her strength and empathy.

Mimi Dunk Account Executive ACT.agency

200+

Young adults at the Amstelkerk

In November 2024 I organised, together with a student, an event on mental health among young men (18-25). The goal: to lower the threshold for help and break the taboo. The result: a full Amstelkerk with young people, parents and professionals. The initiative was picked up by ZOZ Amsterdam Zuid.

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Sasja van Nie on the stage of the Amstelkerk

Sasja van Nie in conversation with young people on the panel

Sasja van Nie laughing with a young adult during the event